‘Soft like cashmere’ shout shoppers as they rush to Sainsbury’s for a £45 winter coat

SHOPPERS are in panic over a supermarket coat that is as “soft as cashmere” and will keep you cozy this winter.

Tu Clothing, Sainsbury’s own fashion label, has even released the wool-look trench coat in five colors because it is in such high demand.

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The long coat costs £45 and is available in sizes eight to size 24.

It was first released in earthy neutrals such as olive green, gray and the color of winter, chocolate brown.

Supermarket bosses later added a camel-coloured variant to the collection before also releasing a classic black version.

The chic and versatile wardrobe hero is perfect for braving unpredictable winter weather in style and effortless layering.

The chefs at Tu Clothing say: “Stay stylish in our wool look trench coat, featuring a standard collar with button fastening at the top, side pockets and a waist belt.

“This transitional jacket is perfect for layering when the weather isn’t as predictable as we’d like!”

Shoppers will need to get their hands on the must-have piece quickly before it flies off the shelves again – with the chocolate brown example repeatedly selling out.

And delighted fashion fans who managed to get their hands on one are already singing its praises.

One said: “I can’t believe I got such a nice coat for such a great price.

“Thank you Tu for making this jacket so affordable and so beautiful.”

A second said: “I bought this jacket and I’m really happy with it. I can’t believe I’m wearing a winter coat from Sainsbury’s.

“The price is great, real value for money. I am now a convert to Tu and am happy to give up the big brands I spent a fortune on.”

“I bought both the olive and the brown [and] I have received so many compliments,” wrote a third.

A fourth echoed: “Lots of compliments and disbelief at the expense of the jacket. I have owned many jackets from the Tu collection and have never had a disappointment.”

A fifth chimed in: “I’ve been waiting weeks for this jacket to be back in stock but I finally got it and I love it.

“It looks more expensive than it was and you can wear it dressed up or down. Be sure to size down if you don’t want an oversized fit.”

Meanwhile, a sixth exclaimed: “It’s as soft as cashmere. The jacket met all requirements.

“Correct length, everything about the jacket was beautiful and had an excellent fit.

“The coat was so beautiful that I bought green, brown and gray. The colors are beautiful.”