Woolworths and Coles to go into the cost -saving war, because the prices of more than 1,000 supermarket articles are reduced

Aussie -Shoppers can expect to pay less for their next supermarket like Woolworths And Coles Slash the prices of a combined 1,000 items.

On Monday, Woolworths announced that it will Lower the prices for hundreds of daily items by around 10 percent – With the promotion set up to 2026.

The products with a discount include staples such as bread, bacon, sausage rolls, coca-cola, chicken schnitzel, Greek yogurt, rice, oats and frozen berries.

Woolworths estimates that customers who spend around $ 150 a week could be Save an average of $ 15 on their supermarket.

The price reduction will take effect from Wednesday and will influence prices for those who shop in the store and online.

Woolworths Group CEO Amanda Bardwell recognized that Cost of living Remained a big problem for Australian shoppers.

“Customers consistently tell us that they need more value from their store and that they expect that we do more to help,” she said.

‘This is not just a short -term promotion; These are lower plank prices for the products that we know that customers regularly shop, and offering real, sustainable and reliable value on which they can count.

Woolworths says that price reductions will last until 2026 (stock)

Coles says they will lower prices on more than 680 articles (shares)

“We are committed to expanding the lower plank price product list in the coming weeks and months to help customers offer even more value every time they shop with us.”

In the meantime, Coles has emphasized their continuous price reductions, with more than 680 products already reduced in price.

Coles says that the average savings in the product range would be 21 percent.

“Customers can currently find more than 680 products on Down-Down in Coles stores and online, making an average saving of 21 percent,” said a Coles spokesperson.

“Our promotions reflect seasonal availability to reward customers with savings on their favorite products, including meat and seafood, pantry, bakery, frozen, health and home care,” they added.

The price war is coming After accusations of the Australian Competition and Consumer Commission (ACCC), that Coles and Woolworth’s customers mislead prices.

The ACCC has conducted a 12 -month study, which was looked at ways to improve competition in the supermarket sector.

One of the most important recommendations of the application was that supermarkets provide clearer, more accessible information for shoppers.

“Through clearer sales tickets and promotions, consumers will be better placed to make better -informed decisions about which products offer the best value for them at the cash register,” said ACCC deputy chairman Mick Keogh.

Woolworths Group CEO Amanda Bardwell (photo) says there will be more price reductions

The research has also expressed concern about contraction, whereby the size of a product is reduced but the price remains the same or even rises.

To tackle this, the ACCC recommends that supermarkets must be obliged to inform customers when there is shrinkflation.

“This information should at least be published in the vicinity of the product ticket on the shelves and on the web page for the product,” said Mr. Keogh.

“By giving consumers this transparency about what effective price increases are, consumers could better ‘vote with their feet’ and switch to cheaper alternatives if that is their preference.”