Get a free Peacock Premium subscription if you have Xfinity Internet or Instacart Plus

Peacock, a subsidiary of Comcast-owned NBCUniversal, offers a wide range of shows, movies, live sports and original programming. The streaming service once offered a free subscription level, but now new users must pay to enjoy its programming.

This platform is the exclusive home of Universal films, NBC series and Bravo hits, but to catch new theatrical releases and shows like The Voice, Poker Face, YellowstoneFor full content like Bel-Air, NFL games, WWE, and other content, you’ll need a Peacock Premium subscription.

There are two paid tiers available: Peacock Premium, which is ad-supported, for $8 per month; and Premium Plus, the ad-free version that costs $14 per month. However, if you receive certain Xfinity internet services or have Instacart, you can take advantage of discounts on the price of Peacock — or even get Peacock Premium for free. Peacock offers users a basic premium account if they qualify.

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Instacart Plus shoppers get free Peacock

The companies announced a joint venture in 2023, making Peacock the first streaming partnership for the digital shopping platform. Instacart Plus members in the U.S. can receive a free Peacock Premium subscription as a membership benefit. Instacart Plus costs $10 a month — or $100 a year — and offers members unlimited fast, free delivery on orders over $35. Sign up for Peacock through the Instacart App.

Peacock Premium for Xfinity Internet Subscribers

If you have Xfinity internet, you can get Peacock in three different ways.

• Sign up for Comcast’s Now TV streaming service and you’ll be eligible for a free Peacock Premium subscription. Now TV is a newer streaming platform that features more than 40 live channels from A&E, AMC and Warner Bros. Discovery, plus 20 ad-free integrated channels from NBC, Sky and Xumo Play, and a subscription to Peacock Premium at no extra charge. Now TV costs $20 per month, requires no equipment and can be canceled at any time. Xfinity internet is required for Now TV, and customers can sign up at The Xfinity websiteYou can activate your Peacock Premium subscription via email after you set up Now TV or by logging into your account.
• If you are an Internet subscriber registered as Diamond or Platinum Xfinity Rewards member, you can redeem a reward for a free Peacock Premium subscription. Log in to your account and follow the redemption instructions.
• New or existing Xfinity internet users with Gigabit or Gigabit Plus speed service are eligible for Peacock Premium for two years at no charge. You must log in to your account to activate your subscription.

While the ad-supported Peacock Premium is available for free with these deals, you can always upgrade your account to Premium Plus for an ad-free viewing experience for an additional cost.