Ferrari has sworn to combat super -rich buyers who demanded flashing adjustments to their sports cars.
The Italian luxury car manufacturer makes plans to prevent drivers from opting for flashy color schemes or bling designs for fear that they will damage the brand.
Influencers, celebrities and ultra-rich buyers have put unique paintjobs and vinyl wraps into use, including emojis and in some cases graffiti.
It comes when the percentage of Ferraris painted in the characteristic Red – Rosso Corsa of the company – has fallen to around 40 percent. This is almost a few decades ago.
Ferrari's Chief Executive Benedetto Vigna said according to the Telegraph: 'We have thought internally to define the (color) combinations in advance.
“We have to pay attention because we have to defend the values and identity of the brand.”
“There are some combinations that are not loved or loved by the second potential buyer,” he added.
He used the analogy of trying to sell a football shirt with the name of someone else on the back.
Lapo Elkann, chairman of Italia Independent Group and Garage Italia Customs, with a camouflage covered Ferrari 458 Italia
Ferrari has sworn to combat super -rich buyers who demanded flashing adjustments to their sports cars. Displayed: CEO Benedetto Vigna
Joel Zimmerman with his Ferrari 458 Italia wrapped in 'Nyan Cat' Livrei at the Gumball 3000 registration in Miami in 2014
Moreover, the regulations should not stop as soon as the cars leave the factory. Ferrari is reportedly also considering the blacklist of buyers who make adjustments after their purchase.
In 2014, Ferrari went so far that he published dance music artist Joel Zimmerman with a cease-and-disist-ordering after he had applied images of the Nyan Cat Internet through the space to his Ferrari 458 Italia.
The Italian Enzo Ferrari founded the car company in his name in 1947, but the company can go back to 1929 when he formed the Scuderia Ferrari Racing team.
Enzo was inspired to become a racing driver at the age of 10 when his father brought him to his first race outside of Bologna -his other possible careers were sport writing and opera singing.
In 1919, Enzo moved to Milan to work as a test driver for Costruzioni Meccaniche Nazionali and made his debut as racing cars that year.
The arrival of the Second World War put a break on the racing of Enzo – at 42 he was too old to be set up – and instead he made grinding machines and machine tools in an automatic factory that he set up in Modena, including under German occupation.
A green Emerald Ferrari F8 type can be seen in Sinsheim, Germany in May 2022
Now only about 40 percent of all new Ferraris 'Rosso Corsa' are compared to almost all decades ago (file photo)
A Golden Ferrari is outside Chanel in Sloane Street on August 8, 2014 in London
After the war ended, Enzo expanded his automatic factory and recruited old friends to form his own car company, Ferrari, with plans to make a 1500cc engine, which at the time was the new battlefield in racing.
The prototype of the Ferrari 125, the first car to bear its name, had testing at the end of 1947 after two torturing years of development.
That year it won the Rome Grand Prix, the first victory of Enzo, followed by the famous 1,000 Mile Miglia in Italy the following year and the 24 -hour Le Mans -Race in 1949.
Against the Grand Prix season of 1951, Ferrari's Tipo 375 Ferrari roared to the first victory of the company, so that Enzo 'cries with joy'.
And at this point Ferrari won another race: to sell cars around the world.
The company had built 70,000 road cars that were purchased by the rich and celebrities, including the Aga Khan, the Shah of Iran and the Dulles and Du Pont families.
By 1961 Ferrari started to achieve the kind of success that Enzo longed for thanks to the Tipo 156 Grand Prix car, a machine with the rear engine, something he had resisted for a long time, although others had been successful with such machines.
Italian Enzo Ferrari (photo) founded the car company in his name in 1947, but the company can return its roots to 1929 when he formed the Scuderia Ferrari Racing Team
The prototype of the Ferrari 125, the first car to bear its name, had testing at the end of 1947 after two torture years of development
Enzo was inspired to become a racing driver at the age of 10 when his father brought him to his first race outside of Bologna
The year was one of 'constant triumph' for Ferrari, but the season ended in tragedy at the Italian Grand Prix, which was called the darkest day of Formula 1.
The German driver Wolfgang von Trips died when he poured a fence and killed 15 spectators and stayed out of the spotlight in the aftermath of the accident.
In reality, he gave 'little or not at all' for the death of von Trips, writes Yates.
Shortly after Von Trips was laid to rest, Enzo noticed a priest that he knew: “I think I did my sadness well.”
By that time, Ferrari had 500 employees and Enzo was a 'megalomaniac' in the factory with them. Everyone who was too successful was considered a threat and was removed – only Enzo could have the spotlight.
