Shoppers are loving the new ‘nice’ Tesco jumper – and it’s perfect for Christmas
SHOPPERS are rushing to the nearest Tesco store in search of a gorgeous jumper perfect for autumn.
Not only is it great for staying warm this season, but it’s also super stylish and gives mega Christmas vibes too.
And that’s not all, because the Love Actually-inspired purchase, which is great for those looking to channel their inner Martine McCutheon, is also super affordable.
One fashion fan was left beaming as she browsed the clothes at her local F&F when she noticed the bright red off-the-shoulder jumper.
Delighted by her find, Aaliyah Allwood, a content creator from Britain, took to social media to warn others against the high street purchase, leaving many completely baffled.
Aaliyah advised fashion fans: “Run, don’t walk to Tesco!”
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Stunned by the vibrant knit, which will look perfect paired with blue jeans for a casual look, or leather-look trousers and heels for a festive night out, Aaliyah added: “How pretty?!?”
The blonde-haired beauty held up the chunky long-sleeved sweater, made from recycled polyester.
It costs just €22.50 and is sure to be a wardrobe staple that you can wear again and again this season.
Not only does it look great for cozying up on the couch on a chilly evening, but it’s also perfect for Christmas Day.
Depending on the occasion, it can be worn dressy or casual and will definitely turn heads and make you feel fantastic.
And if red isn’t your color, fear not: the rib-knit bardot neck sweater is also available in cream.
The TikTok clip, which was posted under the username @aaliyah_allwoodhas clearly left many with their mouths open as it has quickly amassed 242,900 views.
Social media users were stunned by the stylish sweater and many were eager to get their hands on it.
This is actually so cute
TikTok user
One person said: “I need this.”
Another said: “Oh beautiful.”
Is supermarket fashion the new shopping street?
Deputy Fashion Editor Abby McHale weighs in:
The supermarkets have really upped their game when it comes to their fashion lines. When you do your weekly shop these days, you can also pick up a selection of handbag-friendly, stylish pieces for the whole family.
Tesco has just announced a 0.7 per cent rise for the quarter thanks to ‘strong growth in clothing’ and M&S has earned the title of number one destination for women’s clothing on the high street.
Asda’s George clothing line has made £1.5m for the supermarket by 2023, 80 per cent of Sainsbury’s clothes are sold at full price rather than discounted, and Nutmeg sales at Morrisons are also up 2 per cent in the past year increased.
How come supermarket fashion is becoming so successful?
In addition to being actually affordable, the clothing is also of good quality, many of which are part of programs such as the Better Cotton Initiative.
Often they stick to classic pieces that they know will please the customer year after year.
And because they buy so much inventory, they can convert pieces quickly and buy them cheaper because of the volumes.
A third commented: “This is actually so cute.”
While someone else simply wrote: “Omg love.”
Meanwhile, another fashion fan claimed: “I’m actually going now.”
At the same time, a Tesco shopper asked: “What would you pair it with?”
In response, one fashion fan advised: “Would look super cute with skinny jeans and boots in winter I think!”
Christmas fashion tips from an expert
CLEMMIE Fieldsend, fashion editor at Fabulous, has shared her top tips for looking fabulous this Christmas.
AVOID: Christmas sweaters
They are no longer a novelty, they have now become boring again and do not belong at a festive party.
By all means, go all in for Christmas Sweater Day for Save The Children, but never wear it before or after that day.
WEAR: Burgundy
At this time of year you can’t avoid burgundy and it is a luxurious, deep and rich color that is a welcome change from the Christmas red at Christmas.
Opt for silky textures or velvet for extra style points.
AVOID: PJs
The trend of feather-trimmed combination sets has had its day and is so dated.
This year, don’t break out your hair-plucked pair and buy a new set, instead, still go for the satin two-piece, but stay away from the plumes.
WEAR: Sequin dress
Try changing up the sequins a bit by wearing them with a different texture or color, for example a sequin skirt with a tight knit.
But if you really don’t know what to wear, reach for the sequins, it is Christmas after all.
AVOID: Sequin blazer
There’s nothing worse than showing up to a festive gig that looks like the hired entertainment.
Leave the sequin blazer to magicians and strict judges, but always opt for a classic tuxedo style or velvet instead.
WEAR: Bling pants
Last season, embellished jeans with diamond bling were having a moment, and this year they’re going to be just as big a hit.
If you don’t want gemstones pinging everywhere, try metallic PU pants.