Better Apple AirTags are coming – with new AirTag 2 rumors predicting these two major upgrades
- A new report says to expect the AirTag 2 in 2025
- Apple would focus on improving privacy and connectivity
- Don’t expect any major design changes, though
Rumors of one Apple Air Tag successor began circulating shortly after the original’s launch. Considering that Apple’s original tracker has been around for almost four years now and was unveiled in May 2020, we’ve been hearing about the AirTag 2 for a while, and now a new report sheds more light on what we can expect.
Bloomberg’s Mark Gurman reports this that a new AirTag, codenamed B589, is in development and that “Apple is getting ready to bring it to market,” probably by mid-2025. It probably won’t be a redesign, even if we all wish the AirTag was a loop for easy attachment of keys, but that’s not all bad news.
The report notes that the AirTag 2 will “provide better range, strengthen the built-in wireless chip and improve privacy” compared to the first generation. Apparently, Apple wants to put privacy first and continue to prevent unwanted tracking – the first generation already has additional security features. These features include alerts sent to your iPhone if it detects an AirTag traveling with you, and the ability to play a sound to help locate it.
One change Apple will likely make to the AirTag 2 is to make the speaker harder to remove, making it harder for thieves to make it untraceable.
In addition to privacy improvements, Gurman notes that the next AirTag will bring improvements to overall range and the onboard chip. The latter is said to be ‘boosted’, so that could mean a new chip or improvements to the current one.
Improved connectivity, improved discoverability, and more privacy features certainly sound like a winning feature set on paper. We also hope Apple sticks with a user-replaceable standard battery that lasts a year, a water-resistant design, and easy connection to the rest of its ecosystem. And of course we hope there isn’t an increase from the current price of $29 / £29 / AU$45 for one AirTag.
In addition to the AirTag, Apple appears to be preparing to launch a number of new products in 2025 – we expect a Next generation iPhone SEA new entry-level iPadand a new MacBook Air. Gurman also reported this Apple’s long-rumored smart home display might see the light of day.