Apple just confirmed its annual Black Friday shopping event and it’s all about gift cards

• Like clockwork, Apple has confirmed the Black Friday Shopping event
• From November 29, you can score a gift voucher of up to €200 on selected purchases
• You can find actual cash discounts on Amazon, BestBuy, and Walmart

While countless retailers like Amazon, Walmart, and BestBuy have been serving up early Black Friday deals on all kinds of the latest gear — including Apple gadgets — for weeks, the Cupertino-based giant has, like clockwork, unveiled its official 2024 Black. Friday savings event.

Now, as we’ve come to expect, don’t expect a cash discount on the price, but when things open on November 29, 2024, you can score a gift card with select purchases. So if you’ve been eyeing the latest iPhone, iPad, Mac, Apple Watch or AirPods and want to buy directly from Apple, waiting and scoring a gift card might make sense.

Of course, Apple will offer this for many, if not all, devices, and others are already seeing significant savings from other retailers. In many cases these are the best deals. But if you go the official Apple route, consider building in a device trade-in in addition to the gift card offer, as this can sweeten the deal.

Ahead, we’ll share what to expect and which devices qualify for this gift card promotion. It starts on November 29, 2024 and runs until December 2, 2024 in the United States, the Great Britain, Australiaand many other countries. Moreover, you can buy it online or in store.