Beauty lovers are going crazy over the $8 ‘plumping gloss’ that ‘makes their lips look amazing’
ULTA Beauty customers are looking en masse for a product that visibly plumps the lips and gives them a vibrant color.
One woman raved that the gloss smoothed away lines and made her lips look “rounder.”
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Lip products are a must-have in any makeup bag, providing hydration, shine and a striking colour.
Plumping glosses, however, go one step further and make your lips appear fuller.
Shoppers at Ulta Beauty love a bargain that checks all of these boxes.
PERFECT POUT
One woman described the beauty product as ‘perfection’ and spoke highly of its quality.
“I spent so much time, effort and money looking for my ideal lip product; pigmented, sheer, not too shiny, not drying, not sticky and easy to apply… THIS IS IT!” she said.
“The $20-60 lip products I’ve bought can’t match the price! Tysm [thank you so much] eleven.”
Another customer said the shine is “lovely” and gave it a perfect 5-star rating.
“This is amazing!” she said. “Beautiful colors to choose from and your lips look ah-mazing after you apply this.
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“Already went back and bought other colors!”
BUYING ON A BUDGET
elf Cosmetics Pout Clout Lip Plumping Pen costs $8 at Ulta Beauty.
The “all-in-1” lip gloss gives the lips a subtle color and at the same time enhances their appearance.
The nourishing formula contains 1% passion fruit oil and extracts of blueberry, watermelon and pomegranate.
It gives a “cooling tingle” when applied to the lips.
The gloss is available in different colors, including transparent, black cherry, light nude pink and transparent red.
According to the brand, the product can be easily applied to the lips and layered for hydration and color.
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LOYAL CUSTOMERS
elf Cosmetics Pout Clout Lip Plumping Pen is only available online.
Satisfied customers have given it an impressive 4.5 out of 5 star rating and written thousands of reviews.
“This is my favorite plumping gloss,” said one. “It’s so juicy and I absolutely love the color! I keep buying it!”
Another customer admitted she was “surprised” by the fuller look she got from using the gloss after purchasing it to replace a discontinued product.
“I already have big lips, but this definitely smoothed out the lines and made them look rounder,” she said.
“My only gripe is that it’s a little sticky, but that doesn’t stop me from going back and buying more when I run out.”
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