AUTUMN is just around the corner and shoppers are already rushing to Primark to pick up some knitwear for the colder months.
Fashionistas are going crazy for a comfy £13 cardigan with large buttons after spotting it in store.
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If you are looking for a bargain, you can find it at the budget store in different colors: dark gray, light gray and light blue.
And if you’re lucky, you might also find Primark’s similarly viral fall sweater on the returns rack.
Available in four colours, including the trendy autumn colour oxblood. The fabric is completely sold out both online and in stores.
Primark bosses have even named it “the best knitted sweater for 2024”.
But if you’re looking to add a sweater to your wardrobe right now, there’s another sweater our staff is excited about.
The white cropped sweater features three black and white bows stitched across the front.
Bows are still very much in fashion and are a perfect garment for the transition into the colder months.
And we dare say the bows make this the perfect candidate for a subtle Christmas sweater.
As she showed off the bargain jumper at Glasgow’s Sauchiehall Street store, a staff member enthused: “The cutest jumper you’ve ever seen. Only £13!!!!”
However, it is not possible to pick up and collect it from the website, so you will have to be quick.
Elsewhere in the store, shoppers are divided over Rita Ora’s latest collection, which has been compared to a school uniform.
The autumn collection ‘Lazy Daze’ is available in stores nationwide from Tuesday, with items starting from just £3.
The collection combines an old school vibe with a new school attitude and features classic, preppy items for the modern trendsetter.
Primark bosses said: “Rita’s style school is here! And the best part? No exams, just top-notch fashion for AW24 and beyond.”
The collection includes a pleated midi skirt with buckle and check pattern for £22, an oversized polo shirt for £14 and a pleated mini skirt for £14.
There are also several knitted vests for the ‘opacore’ look.
But some fashion lovers claim it fails the style test.
“Soon it’ll all be on sale for £5,” someone joked.
Someone else insisted: “Rita Ora would never wear this.”
“Rita Ora… the thing flopped,” sighed another.
And a fourth sighed: “Rita Ora’s collections are so random.”
Why is Primark the place to go for bargains?
HOW does Primark do it? Keep delivering on-trend items at such unbelievable prices? According to bosses, it comes down to four things.
- They “sell a lot of items” – Thanks to them they can save by buying in bulk for their 191 UK stores
- They “do very little advertising”
- Although their clothes represent the “latest trends”, “they do not use expensive hangers, tags or labels”.
- And finally, they try to be “as efficient as possible when transporting products from factories to stores.” This includes things like “asking suppliers to package our t-shirts so they can go straight on the shelves.”
For more information on how Primark keeps their costs so low and delivers such great bargains, visit the Primark website.
