If you are looking for new, comfortable nightwear, Primark might just have what you are looking for.
Shoppers are already raving about the retail giant’s silk sets and viral boyfriend pajamas in new colours after spotting them this week.
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With the colder nights approaching, it’s time to put the shorts and tank tops in the back of your pajama drawer.
And the shelves are starting to fill up again with long-sleeved nightwear that will see us through autumn and winter.
In a TikTok videoPrimark showed off some of the new nightwear items available.
Staff at the Sauchiehall Street branch in Glasgow were enthusiastic: “It’s early time for fun again.”
They showed shoppers new, cute, soft sets featuring teddy bears and the slogan “doing the bear minimum” – the perfect mantra for rainy autumn evenings.
And Primark fans are hailing the adorable £8 pyjamas as a must-have.
One of them beamed: “Oh my god, they’re so cute.”
A second wrote: “The first.”
A third simply wrote, “Necessity.”
Meanwhile, a fourth shouted: “Why isn’t our Primark like this???”
The store’s clip has been viewed more than 33,000 times as employees shared clips of other new sleepwear purchases.
There are new, soft dressing gowns for sale, as well as hot water bottles and soft, oversized hoodies – including one with a cute heart.
And the bargain store has shoes on offer too, with new soft double-strap slippers in gorgeous autumn colours including orange, beige, blush and pale yellow.
Primark bosses said: “Name something harder to resist than a pair of fluffy slippers?
“These slippers feature two straps and a faux fur composition and are the slippers of the season!”
And the nightwear collection is not the only new collection from the clothing store.
They recently presented their new children’s line, with items for boys and girls up to eight years old.
Parents were thrilled to see a beloved cartoon character featured in the release.
Bluey fans rushed to their local Primark to buy the unisex clothing featuring the famous puppy.
An impressed mother also praised the quality of the items, comparing them to those from Zara.
Why is Primark the place to go for bargains?
HOW does Primark do it? Keep delivering on-trend items at such unbelievable prices? According to bosses, it comes down to four things.
- They “sell a lot of items” – Thanks to them they can save by buying in bulk for their 191 UK stores
- They “do very little advertising”
- Although their clothes represent the “latest trends”, “they do not use expensive hangers, tags or labels”.
- And finally, they try to be “as efficient as possible when transporting products from factories to stores.” This includes things like “asking suppliers to package our t-shirts so they can go straight on the shelves.”
For more information on how Primark keeps their costs so low and delivers such great bargains, visit the Primark website.
