Fashion fans gasp as Matalan launches £18 jumper with glaring spelling mistake
MATALAN staff have been advised to brush up on their French after fashion fans spotted a glaring spelling error on the front of a new sweater launched by the fast fashion brand.
The faux pas has left people in hysterics, with many wondering how on earth the item ended up on the shelves without anyone realizing the mistake.
The £18 sweatshirt in question is a gray colour, with the word Paris in black and white lettering on the front.
Below the word Paris is the obvious spelling error.
The text should read the classic French expression Je T’aime, which means ‘I love you’.
However, the jersey’s designers accidentally put the apostrophe in the wrong place, so it reads Je’Taime.
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This makes the sentence completely meaningless.
The faux pas has gone viral online and many social media users are shocked by the mistake.
One person said: “How did they manage to pass this quality check?”
Another person said: “It kind of ruins the message, doesn’t it!”
A description of the top on the Matalan website reads: “Add a touch of chic to your casual wardrobe with the Gray Paris Sweatshirt.
“This stylish and comfortable sweatshirt combines modern design with cozy fabric, making it a perfect choice for relaxed days and casual outings.”
“The versatile gray shade provides a modern and sophisticated look, easy to combine with different trousers and accessories.
“This sweatshirt features a striking ‘Paris’ graphic on the front and will add a trendy and fashionable element to your outfit.
“Put it over a crisp white shirt and pair it with skinny jeans and ankle boots for a casual yet chic look or pair it with a flowing maxi skirt and strappy sandals for a bohemian-inspired ensemble.”
Fantastic fashion editor on fall trends
Do you want to look fantastic this season? Then listen…
Here, Fabulous’ fashion editor, Clemmie Fieldsend, says these are the top 5 trends from the hottest catwalk designers for Fall 2024.
BOHO: The boho revival is a much-needed breath of fresh air for autumn and means you can wear your sheer tops, girly dresses and big jeans with cool boots.
But if the clothes aren’t for you, think big accessories like sloppy tote bags, big earrings and bigger bracelets.
TEXTURE: Whether it’s smooth leather, lush faux fur or soft suede, textures are everywhere this season.
They add depth to your look, making you stand out and also look more expensive.
BURGUNDY: Maroon, oxblood, berry: whatever you call it in fashion, it’s red this fall.
The deep and rich color is everywhere and works best with shades of gray, black, dark blue and from head to toe.
LADY LIKE: Matching top and cardigan sets and pencil skirts sound dated, but they go hand in hand with being ladylike.
Pair with satin cami dresses and fitted blazers for an ultra-feminine look.
LEOPARD PRINT: According to Tagwalk, 75% of the runway this season was leopard print – a vast majority.
It crept its way into last season, but it’s widespread in autumn and all over the high street, whether it’s shoes or floor-sweeping jackets, it’s a must-have trend.
The faux pas was picked up by reporters from the Daily Star, who highlighted the fault with the fast fashion brand.
After Matalan became aware of the mistake, they immediately decided to take the tops off the market.
A spokesperson for the brand said: “Oops! Well done to everyone who spotted the typo.
“We have removed the product from our website and are going to brush up on our French.”
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