Fitbit users are getting a big upgrade soon with free Peloton classes — here’s what’s coming
Hot on the heels of the Google Pixel Watch 3 launch at the Made by Google event on August 13, Google, Fitbit, and Peloton announced a “multi-year partnership” with benefits for subscribers of both platforms.
Starting in early September, Fitbit users will get access to a limited number of Peloton fitness classes. Fitbit Premium subscribers will get access to classes from 10 different “modalities” (read: fitness disciplines), including Peloton’s iconic cycling classes.
There’s no word on how interactive these classes will be, or if they will be live—many of the leaderboard stats from the live classes tend to depend on owning a Peloton Tread or Peloton Bike. TechRadar has reached out to Peloton for comment.
Otherwise, Strength, Pilates, Running, Boxing, Barre and more will be included, with new content being added to the app “incrementally.” Even users on Fitbit’s free tier will get access to limited Peloton content.
Peloton owners who don’t yet have a Fitbit Premium subscription or use Fitbit devices aren’t left out, as they’ll get access to “special offers on Google Pixel Watch and Fitbit Charge 6 devices.”
Peloton classes are available to Fitbit Premium members in the US, UK, Canada, and Australia.
Analysis: Can two services in recession make a great partnership?
It’s always good to see more being added to a service you’re paying for. As we discovered during a deep dive into the company, Peloton is less of a hardware company than a content company these days.
The focus is on the workout classes, and despite the sales slump, equipment recalls, and negative press since Covid, the workout classes are consistently incredibly well produced by Peloton Studios and slickly delivered by a cast of glamorous instructors. You won’t find better live classes anywhere.
Fitbit has also had its fair share of troubles in recent years, from removing features to recalling its own devices and even being accused of leaking confidential health data.
But Fitbit Premium is a great service, and adding Peloton content to its platform (and throwing free users a bone) will only make it better. Time will tell if this partnership breathes new life into either service, though they’ll be hard-pressed to regain the stations they once had.
