Genesys Launches AI-Powered Navigation Map for Automotive and Mobility Sectors
Genesys International, the Mumbai-based mapping, survey and geospatial solutions company, on Monday launched artificial intelligence-powered navigation maps. The map covers 83 lakh kilometres in India. The company claims that it is purpose-built for the country’s automotive and mobility industries and will help create personalized driving experiences and location intelligence. Along with this, the company also introduced several products built on top of the navigation maps. These include Navigation with Augmented Reality (AR), Advanced Driver Assistance Systems (ADAS) and Intelligent Speed Assistance (ISA).
Genesys Launches AI-Powered Navigation Maps
In a press release (through ANI), the company claimed that the AI-powered maps cover India’s largest navigable road network, which spans 83 lakh kilometres. It also includes over three crore points of interest (POIs). Genesys also stated that the AI mapping system will give drivers access to accurate and reliable navigation.
Sajid Malik, chairman and CEO of Genesys International, said, “With features like Intelligent Speed Assistance (ISA) and Advanced Driver Assistance Systems (ADAS), we are setting new standards for safety and convenience on Indian roads. These technologies warn drivers of speed limits, recognize traffic signs, help maintain lanes and provide adaptive cruise control.”
In addition to the AI-powered navigation maps, the company also unveiled several new products aimed at improving the driving experience. The first is Navigation with Augmented Reality. This system integrates real-time data from dash cams and secondary vehicle cameras and provides AR overlays to intuitively guide drivers. This way, even when the driver is looking at the display for navigation instructions and other important information, they can keep track of the surroundings. The product also features intelligent route planning.
Another feature is the ADAS system. Also known as assistive driving, the product is equipped with Intelligent Speed Assistance (ISA) and has safety features such as lane departure warning and traffic sign recognition. The ISA system also ensures that the speed limit is adhered to to create a safer driving experience.
It also introduced Usage-Based Insurance (UBI), which can track the driver’s driving behavior and offer lower premiums for safer driving based on long-term patterns. The company said that by encouraging safe driving habits, the product benefits both the driver and the insurance companies.
