A water supplier of the state is accused of wasting more than $ 8 million in advertisements and sponsorship – at the same time it claims that it must increase bills by 50 percent.
Figures released in the State Parliament showed that Sydney Water spent a little more than $ 7 million on advertising campaigns and sponsorship in 2023-24 and so far more than $ 1.5 million this financial year.
The publication then wanted to increase the organization, which is owned by the NSW government, by 18 percent by 18 percent.
It also wanted to add seven percent in prices every year thereafter.
Sydney Water is allowed to spend $ 5 million on water savings, but a campaign with Olympic gold medal winner Jess Fox concentrated at work instead of helping to maintain water.
The Corporation defended its price increase at Contact by Daily Mail Australia.
“Sydney Water is one of the cheapest water tools of every capital city in Australia and we continue to ensure that we keep the costs as low as possible and at the same time continue to deliver water to world class customers,” said a spokesperson.
“A liter of tap water costs $ 0.002 compared to bottle water with around $ 3 per liter.”
Olympian Jess Fox (far right) can be seen in advertisements for Sydney Water
Sydney Water says that the money had to spend on advertisements because of the fear of 'Forever Chemicals' discovered in the water support of the city
But independent MLC Rod Roberts interviewed the need for all advertisements given Sydney Water had no business competition.
“Sydney Water is a monopoly, so why do it have to advertise,” he told News Corp.
“That money would be better used in reducing accounts or replacing aging infrastructure.”
In advertisements, Fox explained to the taxpayers how Sydney's water was filtered, cleaned and tested by experts.
Sydney Water spent more than $ 3 million in water conservation campaigns last year and $ 261,000 in 'Water Literacy Communications'.
It also spread $ 2.1 million on a waste water campaign and $ 442,000 on 'sponsorship'.
In 2025, more than $ 1 million was spent on water retention and $ 414,000 in sponsorship.
Sydney Water has also had to deal with a stack of complaints after the discovery of 'Forever Chemicals' in the water flow of the city.
Jess Fox has been ambassador for Sydney Water since 2021
Sydney Water said that the cancer-linked chemicals, perfluoralkyl and polyfluoralkyl fabrics (PFAS) were met for safe drinking water and the Australian drinking water guidelines.
PFAs are called chemicals forever because they do not break.
When defending the advertisements, Sydney Water said that the report of PFAs had an impact on the trust of the public in his tap water.
“The current campaign focuses on the quality of the water of Sydney and the high level of filtration, treatment and tests that occurs to ensure that our water is fresh, clean and safe,” a spokesperson said.
'It is also crucial to communicate the safety of Sydney's tap water to customers and visitors who come from countries where tap water is not safe.
“The current Jess Fox campaign is tailor -made for radio and social advertisements, with several families from various culturally and linguistically different backgrounds, all united by their journey with water.”
