Tech & Gadgets

MG Windsor EV launched in India with these features

MG Windsor electric vehicle (EV) was launched in India on Wednesday. The British car company says the Windsor EV is its first “intelligent CUV”, or crossover utility vehicle. The name is inspired by Windsor Castle in the United Kingdom. Built on the company’s ‘Pure EV’ platform, it is a rebadged version of the Wuling Cloud EV that is sold in Indonesia and other markets, and comes with a range of up to 331 km, Aero Lounge seating, an Infinity View glass roof, artificial intelligence (AI)-powered voice commands and over 80 connected features using i-SMART technology.

It is the first vehicle to be launched in the market since the formation of JSW MG Motor India as a joint venture between India’s JSW Group and China-based SAIC Motor. It joins the MG ZS EV and Comet EV as electric vehicle options in the company’s lineup.

MG Windsor EV Price in India

The MG Windsor EV price in India starts at Rs. 9.99 lakh (ex-showroom). However, the company says that this is just an introductory price. Pre-booking has begun and the exclusive test drive of the vehicle will begin on September 26. Bookings for the MG Windsor EV will begin on October 3.

It comes in three variants — Excite, Exclusive and Essence — and four colours: Starburst Black, Pearl White, Clay Beige and Turquoise Green. With the introduction of Windsor EV, MG has also introduced a Battery as a Service (BaaS) ownership programme, which eliminates the upfront cost of the battery, allowing the buyer to only pay for its usage. This programme starts at Rs. 3.5 per kilometre for the battery.

First owners of the MG Windsor EV will benefit from the lifetime battery warranty. The company is also offering one year of free public charging via the eHUB by MG app. Owners of the MG Windsor EV can also take advantage of a 3-60 month assured buyback plan which claims to see the vehicle retain 60 percent of its value for a period of up to 3 years or 45,000 kilometres, whichever comes first.

MG Windsor EV design

mg windsor ev interior MG Windsor EV

MG Windsor EV cabin interior

According to the company, the MG Windsor EV is a CUV, despite having an AeroGlide design that resembles a multi-purpose vehicle (MPV). It can be seen as a cross between a sedan and a sports utility vehicle (SUV), borrowing elements from both platforms. In terms of dimensions, it measures 4,295mm in length, 1,850mm in width and 1,677mm in height. The EV has a wheelbase of 2,700mm, which could potentially result in more space for rear passengers compared to the MG ZS EV.

In terms of design, the Windsor EV gets 18-inch diamond-cut alloy wheels, LED daytime running lights (DRLs), vertically stacked LED headlamps and taillamps, an integrated spoiler and tight-fitting door handles. An illuminated MG logo is placed at the front next to the charging port. Inspired by the Wuling Cloud EV, MG’s latest EV in India also comes with a glass roof that the company calls ‘Infinity View’.

MG Windsor EV Features

The Windsor EV features a Knight Black interior cabin that comes with several features such as 135-degree multi-step reclining seats (or Aero Lounge), ambient lighting with 256 colour options, a digital driver display and a 15.6-inch main infotainment screen with wireless Android Auto and Apple Carplay support. Other interior features include a 9-way speaker system and rear AC vents.

The Windsor EV offers five seats, with the rear seats folding back in a 60:40 ratio. The luggage compartment also has a capacity of 604 litres and the tailgate is electrically operated.

The electric vehicle with over 80 connected car functions, such as a Bluetooth digital key, uses the company’s i-SMART technology. Users can share their keys with others via smartphone, eliminating the need for physical key handover to control the vehicle. Supported by AI, it also accepts voice commands.

MG Windsor EV powertrain, battery and safety

MG says the Windsor EV is powered by a single permanent magnet synchronous electric motor, mounted on the front axle, which produces 134 hp and 200 Nm of torque. The company has not disclosed a top speed, however. This is made possible by a 38-kWh lithium ferro-phosphate (LFP) cell battery, which is similar to the battery technology used in the MG ZS EV. It is claimed to offer a range of up to 331 kilometres on a single charge.

For safety, the MG Windsor EV comes with a Level-2 Advanced Driver Assistance System (ADAS) and a 360-degree camera. It also gets six airbags, Electronic Stability Control (ESC), an electronic parking brake with auto-hold functionality and disc brakes, and a Tyre Pressure Monitoring System (TPMS) as standard.

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