Supernanny Jo Frost slams parents for dangerous trend, urges ‘taking back control’
SUPERNANNY Jo Frost has called on parents to ‘take back control’ and hit out at mums and dads over a dangerous new trend.
She first shot to fame on television when she changed the lives of mothers and fathers struggling with their children’s misbehavior forever. But supernanny Jo Frost is still at it, and still giving advice online.
As the summer holidays draw to a close, the expert is calling on parents to take back ‘control’ of their children after spotting a new trend.
The 54-year-old star took to Instagram to lash out at parents who turn their children into social media influencers by sharing “Get Ready With Me” clips of their school routines.
“Get ready with me” (GRWM) is a social media trend that involves posting videos or photos of the process of getting ready for an event or activity. Some children have filmed themselves getting ready for school,” the expert explained.
Jo, furious about the trend, has since issued a warning, urging parents to ‘take back control’ and use mornings as a time to bond.
In the messagewhich has garnered over 23,000 likes, Jo said: “I can see 7, 8, 9 year olds doing their morning routine for the start of the school year as posts!
“Parents, what the hell are you thinking? No, seriously?
”A time when family bonding should be at its best, when a well-practiced routine of having breakfast together, life skills, a mindset of focus and attention and the privilege of education should flow smoothly.
”It’s bad enough to see how many parents rely on iPads and screens to babysit in the morning. It’s become a bad habit and makes for chaotic mornings, but now this?
“Look, you have to take responsibility.”
The guru told her 518,000 followers: “I’m tired of hearing that when someone speaks the truth, they feel ashamed. This is NOT shame, this is YOU CAN DO MUCH BETTER FOR YOUR CHILDREN and you should! You should.”
The 54-year-old TV star urged parents to “let their kids be kids” and wake up their little ones “with their heads in bed.”
Instead of waking up to a camera ready to film — or allowing it to film — Jo said children need “hugs, a warm smile and a good morning kiss.”
“Let the kids embrace your positive energy before you all go your separate ways for 8 hours.
”Nobody wants big kids… do you realize what you are creating here in your home country?”
Back to School Deals
SEVERAL major supermarkets and retailers are set to launch their uniform clearance sale.
Prices for the bundles and deals start from just £5
Chains offering cheap children’s uniforms include Aldi, Marks and Spencer and Tesco.
Asda
Asda’s George range includes the following key items:
Boys uniform
- 2 Pack Polo Shirt – Regular Fit or 2 Pack Short Sleeve Shirt – From £3
- 2 Pack Slim Leg Adjustable Waist Trousers – From £8
- 2-pack basic sweatshirt – from £5
- Black Double Strap Cup Sole School Shoes – From £10
Girls uniform
- 2 Pack Scallop Polo Shirt – Regular Fit or 2 Pack Short Sleeve Shirt – From £3
- 2 Pack Pleated Skirt – From £8
- 2 Pack Basic Vest – From £8
- 2 Pack Short Sleeve Shirts – From £5
- 2 Pack White Short Sleeve School Polo Shirts – From £3
Peacocks
Discount fashion chain Peacocks is offering a 20% discount on its budget uniform range in all stores from July 28.
The children’s uniform is available for children from 2-3 years up to and including 14-15 years, a new age category for this year.
Key points include:
- Children’s Blouse – £5/£6/£7
- Children’s polo 2-pack – £6/£7/£8
- Kids Skinny Trousers – £9/£10/£11
- Kids Bootcut Trousers – £9/£10/£11
- Kids Bengaline Super Skinny Trousers – £8/£9/£10
MADAM
M&S has been offering the same prices on school uniforms since 2021 and has confirmed that its popular 20% early bird discount on school uniforms will be back in place from 2 July.
You can get a discount by shopping online or in stores where the uniform is in stock.
Some examples of the range are:
- From £7 for a 3-pack of 100% responsibly sourced cotton unisex polo shirts, with stain resistant technology
- From £11 for 2-pack of boys slim leg school trousers
- From £12 for 2 pack of girls pleated school aprons
Tesco
Tesco is introducing another 25% discount on uniforms this year. The sale starts on 23rd July.
It usually doesn’t take long to work, so it might be a good idea to stock up while you can.
Make sure you have your Tesco Clubcard or app to hand when you get to the checkout so the discount is applied.
Tesco has not yet announced exactly which items are on offer.
Sainsbury’s
Sainsbury’s says it has left prices unchanged for 2022 school uniforms.
The 25% discount promotion is reportedly set to launch on June 19.
Last year you could buy two packs of polo shirts from £3, trousers from £4 and two packs of gingham dresses from £10 online and in stores.
The message caused a great divide among social media users. Some saw no problem with ‘child bloggers’, but others agreed and even demanded the return of ‘Supernanny’.
One Instagram fan said: “YES!!! Thank you Jo!!!!! Imagine the damage growing up with a camera constantly watching you can do.”
Someone else joined the conversation: ‘Bring back Supernanny!’
Another wrote: ‘I think one photo to capture the first day is fine, and that’s not what Jo is talking about.”
A fourth asked: “Do you think shaming them on social media will help?”