Tech & Gadgets

Survey shows AI is the last thing on people’s minds when making a purchase, but it’s about to make a big change

If many recent advertising campaigns are to be believed, artificial intelligence is ubiquitous and taking over consumer products. But while more people than ever are aware of AI products like ChatGPT, that doesn’t mean they’ve tried one or that it’s influencing their purchasing decisions.

At least that’s according to one recent research from Future (TR’s parent company) called Demystifying AI. The study, conducted in June, asked a wide range of people about their perceptions of AI, how they imagine using it, and what it means for their purchasing behavior.

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