Bethenny Frankel calls this perfume the 'fine wine' of fragrance
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Bethenny Frankel is a self-proclaimed drugstore queen. The mogul prefers to buy affordable cosmetics from her local CVS and Walgreens, although she recently relented TikTok that she is a snob when it comes to perfume. “I'm not someone who runs to the drugstore to get a fragrance,” she explained in the clip. Perfume is one of the few beauty products she believes is worth a splurge. However, her current goal is Future Society Haunted Rose Eau de Parfum — is relatively inexpensive compared to other high-quality fragrances.
At $98 for 1.7 oz, you get a lot of bang for your buck…and one of the most interesting perfumes of all time. You see, Future Society combines their scents with notes of extinct flowers. This revival is made possible with the help of biotechnology, which allows today's noses to smell the flowers of the past. “Future Society is the future of fragrance,” Frankel marvels in the video. “This is like fine wine.”
Grab the Future Society Haunted Rose Eau de Parfum for $98 at Nordstrom!
So what does Haunted Rose smell like? According to Frankel it is it is the “perfect musky flower.” Far from your grandma's rose perfume, this sweet yet vibrant scent combines delicate rose with juicy passion fruit for a bright opening. As it dries, saffron and black pepper add an unexpected flavor before it softens and warms into a haze of sandalwood. While some rose- and musk-focused perfumes can be sticky and headache-inducing, Frankel promises you won't experience that with this long-lasting scent. “I still have this on a sweater from the other day and I'm really happy with it,” she says.
“This is something I honestly didn't think I needed. But I put it on and it was great. I'm obsessed,” Frankel marvels. She's not the only one who can't get enough of Future Society and Haunted Rose in particular. Shoppers love that this isn't your average rose perfume and offers something different than they expected. “This fragrance has a very unique scent, it's like nothing I've smelled before,” says one reviewer. “The scents I smell most are the Madagascar Black Pepper and Centifolia Rose; it is very floral and lingers for a long time. I love that this company uses our instinct flowers from all over the world to design such a wonderful scent. Haunted Rose is elegant and invigorating, I just love wearing it! I would definitely recommend adding it to your collection!”
If you are looking for an incredibly unique perfume, Haunted Rose is the one that needs to be picked up. And if flowers aren't your thing, you can take a look Future Society's five other scents at Nordstrom. But be quick: If Frankel's review is any indication, these fragrances are about to fly off the virtual shelves.
See it: Get the Future Society Haunted Rose Eau de Parfum for $98 at Nordstrom!
Not quite what you're looking for? Shop more fragrances at Nordstrom here!