Britain’s cheapest supermarket for a weekly shop revealed: It’s not Lidl or Asda

Britain’s cheapest supermarket for February 2024 has been named – and could save almost £38 per store.

Consumer group Which? last month compared the prices of 72 products from eight supermarkets.

According to analysis, consumers could save £37.51 by doing their weekly shopping at the cheapest supermarket, compared to the most expensive.

The monthly data compares the price of essential groceries at eight of the UK’s largest supermarkets to determine where costs are the most – and least.

And in February, Aldi stole the crown as the cheapest store with an average shopping cart price of €125.43.

Lidl was just behind Aldi this month, costing £2.76 more – an average of £128.19.

Waitrose was the most expensive store, with a shopping basket totaling £162.94, which is 30% more expensive than Aldi.

This is a difference of € 37.51.

The data shows how consumers can make big savings by simply changing where they buy their food.

Ele Clark, which one? retail editor: “Our latest research showed that Aldi was the cheapest supermarket in February, with Lidl following closely behind.

“With food prices continuing to put enormous pressure on household budgets, it is no surprise that many people are turning to the discounters, especially as they can save consumers up to 30%.”

The analysis includes special offer prices, but not multi-purchase or loyalty discounts.

But which? does not include loyalty card prizes as they are not available to everyone.

These prices are often lower than the shelf price, but are only available to customers who have signed up for their loyalty program.

The group is calling on the government and supermarkets to act now and implement changes to help vulnerable customers.

For example, the supermarket giants could ensure that smaller convenience stores stock a range of essential budget lines.

How can I save on my supermarket shopping?

Shopping at cheaper supermarkets is just one way to save money on your groceries.

You can also try making a list in advance, as this will make you less likely to make hasty purchases.

Buying own-label products from supermarkets rather than big brands will also help reduce costs.

Some supermarkets also have ‘clunky’ produce programs, where you pay less for fresh produce that is misshapen or imperfect but still perfectly tasty.

For example, with Lidl’s Waste Not scheme you can get five kilos of fruit and vegetables for just €1.50.

Checking how much a product costs per unit is a useful way to find the best value.

Look at the price per kg/lb/liter so you make a comparable decision.

And when shopping, don’t forget the supermarket loyalty programs, where you can collect points that you can spend at a later store.

For example, Sainsbury’s has Nectar and Tesco has Clubcard.

Additionally, look for yellow or red stickers on food products that indicate they have been reduced in price.