Chocolate lovers rush to get their hands on 79p Cadbury chocolate – it’s the cheapest around

CHOCOLATE fans are rushing to shops to buy Cadbury chocolate which is selling for less than £1 – and it’s the cheapest deal around.

Retail chain Heron Foods sells the Dairy Milk Mini Eggs for just 79 cents.

2

The bargain deal was posted on the HotUK Deals website, which said the supermarket is selling 77g bags of Cadbury’s Dairy Milk Mini Eggs at the best price.

Under the Easter deals section, the website stated that the same bag is being sold for up to £1.50 in other leading supermarkets.

With Easter just around the corner, supermarkets are competing against each other to hand out the best offers.

But Heron Foods seems to be leading the way as it offers the cheapest price for the sweet treats.

It comes as sweet-loving Brits are being hit by shrinking sizes and rising prices when picking up their Easter treats this year.

Several popular Easter eggs from brands such as Maltesers, Lindt and Cadbury now cost at least 50% more than a year ago.

The overall price of chocolate has risen by 12.6% in a year, compared to a 5.6% increase for food and drink in supermarkets generally. Which? has found.

It comes after dry weather in West Africa led to a spike in global cocoa prices.

In the steepest example of inflation: Which? found that a 286g Maltesers Truffles Luxury Easter Egg at Waitrose rose from £8 to £13 in the month to the end of February, compared to the same time a year ago – an increase of 62.5%.

At Asda, a five-pack of 50g Lindt Gold Bunny Milk Chocolate rose from an average of £2 to £3.11 – an increase of 55.6%.

At Tesco, the price of a 250g Ferrero Rocher Golden Easter Egg rose on average from £10 to £15 – an increase of 50%.

Which? also found that at Ocado a 1kg Cadbury Mini Eggs Large Pouch cost an average of £8.86 last February but is now £12.95 this year, an increase of 46.2%.

At Sainsbury’s, the price of a Kinder Easter with Surprise 36g rose from an average of £1.50 to £2, or an increase of 33.3%.

All prices were averages in the one month to the end of February 2023, compared to the same period this year.