THE Easter eggs on supermarket shelves look much the same as ever.
But chocoholics will be disappointed to hear that many stores have shrunk since last year, while stores have kept prices the same.
Manufacturers blame rising costs of ingredients and transportation.
Consumer expert Martyn James says: “Of all the examples of shrinkflation, is there anything worse than the annual reduction in the size of Easter eggs?
“Don’t be afraid to send a message to the manufacturer to let them know if you’re not satisfied.”
Lynsey Hope reveals how much your favorites have shrunk in 12 months.
Twix milk chocolate Easter egg, £3
- 2023 – 246g
- 2024 – 200g
- Decrease 19%
Cadbury Dairy Milk Fruit and Nut Ultimate egg, £10
- 2023 – 532 g
- 2024 – 400g
- Drop 25%
Crunchie Easter egg, €3
- 2022 – 233g
- 2024 – 190g
- Decrease 18%
Divine Dark Chocolate Egg, £5
- 2023 – 260g
- 2024 – 90g
- Drop 65%
- Worst offender!
Smarties Orange Large Easter Egg, £3
- 2023 – 226g
- 2024 – 188g
- Decrease 17%
Galaxy Minstrels Easter egg, £3
- 2023 – 234g
- 2024 – 192g
- Decrease 18%
Maltesers Easter egg, £5
- 2023 – 265g
- 2024 – 246g
- Decrease 7%
- Least stingy!
Turn an Easter egg, €3
- 2022 – 237g
- 2024 – 198g
- Decrease 16%
Mini Easter eggs, £1.50
- 2023 – 130g
- 2024 – 97g
- Drop 25%
Yorkie milk chocolate large Easter egg, £3.50
- 2023 – 242g
- 2024 – 196g
- Decrease 19%
Kit Kat Coarse egg, £3
- 2023 – 230g
- 2024 – 190g
- Decrease 17%
Galaxy Milk Chocolate Indulgence Easter egg, £6
- 2023 – 310g
- 2024 – 268g
- Decrease 13.5%
M&S Handmade Golden Blonde Egg, £12
- 2023 – 300g
- 2024 – 292g
- Decrease 2.6%
Dairy Milk Caramel Easter Egg, £5
- 2022 – 286g
- 2024 – 245g
- Decrease 14%