Primark launches a collection of period swimwear, but fans are left with mixed reactions

Primark is making waves in the swimwear world with the introduction of its new affordable range of period swimwear, but fans are embroiled in a heated debate over the practicality of the game-changing products.

Designed to provide comfort and convenience, Primark’s new collection features one-piece swim trunks and swimsuits, offering a practical solution for managing menstruation while enjoying water activities.

Even better, you don’t have to spend a lot of money to get your hands on the range – which fans have compared to Modibodi’s premium period clothing – as prices start from £6 for swimwear briefs and £16.99 for a swimsuit.

On its website, Primark, while advertising the new one-piece swimsuit, says: ‘Feel extra safe during your cycle with this specially designed menstrual swimsuit!’

The inner layer of each garment in the range is made from polyester and elastane and is designed to fight odors and bacteria, followed by an absorbent layer to trap liquid, a waterproof layer to prevent leaks and a super soft outer layer for comfort .

Primark is making waves in the swimwear world with the launch of its affordable range of period swimwear, but fans are embroiled in a heated debate over the products’ practicality

For effective reuse, the fashion retailer advises customers to immediately rinse with cold water after wearing until the water runs clear, before adding it to laundry without fabric softener.

However, the launch has become the source of a debate among fans, who argue the pros and cons of wearing the swimwear in the water or on the beach.

One happy shopper, Lucy Bennett, took to Facebook on March 19 to share her excitement about the ‘groundbreaking’ garment she had purchased.

Uploading a photo of the Period swimwear bottoms to the Primark Haul group – which has over 186,000 members – Bennett wrote: “Another gamechanger from Primark, especially for teenage girls!”

Other fans agreed, with one writing: ‘Brilliant initiative Primark are so good at this kind of thing.’

Another contributor commented: ‘They’re super comfy too,’ while a third said: ‘I used these so well last year, definitely a game changer.’

However, not all reactions to the new range were positive. Some skeptical individuals expressed concerns about hygiene and cleanliness and questioned the suitability of historic swimwear for use in public settings.

One wrote: ‘This seems unsanitary, I don’t know,’ while another said: ‘I still wouldn’t risk it.’

On its website, Primark, while advertising the new one-piece swimsuit (pictured), says: ‘Feel extra safe during your cycle with this specially designed menstrual swimsuit!’

The launch has become the source of a debate among fans, who debated the pros and cons of wearing swimwear in the water or on the beach

An unconvinced third contributor commented: ‘I hope to God no one wears these while swimming in a pool. The blood will literally wash away in the water. These are only suitable for dry use, i.e. while sunbathing.’

One Primark fan, who remained neutral when discussing the merits of the garments, said: ‘I don’t think it’s really for swimming. More to wear on the beach to just spot. That’s what people use the Modibodi brand for.’

Despite the mixed reactions, Primark remains committed to providing its customers with accessible and inclusive options so everyone can feel comfortable and confident.

The launch of Period Swimming comes as Rita Ora stuns as she models her ‘fun and fun’ new spring collection at Primark.

The 33-year-old singer looked stunning in a stunning shoot to accompany the big release, with beautiful ensembles perfecting the sunny mood.