I tried Lush’s reusable Bunny Sheet Face Mask but it felt like I had put bits of ham on my face

A woman has left people stunned after showing how her ‘reusable’ face mask from Lush fell apart after just 30 seconds.

The British TikToker, who goes by the title The Lush Queen, took to the platform to express her frustrations after using the sheet mask.

In a clip with more than four million views, the content creator shows how the thick mask fell apart from the moment she placed it on her face.

Alongside a sound that repeated “Um, what is that,” she dangled the product that resembled torn-apart slices of ham in the air.

Her frustrations are further compounded by the captions she wrote: “I’m sorry but why did I pay £9 for this?!”

The ‘Bunny’ mask is available from branches across the UK and via the company’s website.

When describing the vegan beauty product, the description reads: ‘Dull skin? You don’t have to dig yourself out! Get bright eyes and a bushy tail with this brightening blend of pineapple and pomegranate juice that illuminates your skin.

‘Meanwhile, kaolin clay provides deep cleansing and glycerin keeps you soft and hydrated.’

The mask should be wrapped and placed in the refrigerator after first use and can then be used for a week, according to Lush’s website.

However, this was not the case for the Lush Queen, who regularly reviews the brand’s items.

Viewers flocked to the comments to take aim at the crumbling face mask, with one person writing: ‘I thought it was ham.’

“You look like an escaped animal that went through cosmetic testing and ends up getting revenge by wearing a human as a suit,” a second cheekily commented.

Another said: ‘It looks like those sandwiches you got as a kid shaped like bears and other characters.’

Lush claims its £9 Bunny face mask can be reused for up to a week after first use, but this was not the case for the content creator

Reaction: Thousands of viewers flocked to the comments section after watching the clip

“It looks like that one scene in Mean Girls where Damien smeared ham on his face,” someone joked. “You paid £9 but you should pay £9,000 for emotional damages,” another added.

One smoking user wrote: ‘No girl completely unacceptable, I would go back to the store.’

Others were confused as to how the item could even be marketed as “reusable” due to its 30-second lifespan in the clip.

A Lush spokesperson said: ‘As vegetarians, this is the closest we’ve come to disrupting your skincare routine!

‘Hopefully we haven’t caused any problems for the Parmanents. If you contact our customer service, they can resolve the problem for you.’